POP Group of Brands

by The Bloom Report | 28 Jul 2024

General

People of Play - POP is all about innovation, connection and play! Our newsletters, events and content reflect our passion for what we do! 

 

Newsletters: Industry, Consumer and Media 

 

The Bloom Report is weekly every Friday to smart and savvy industry insiders who want to stay on top of news, trends and more.

 

 

Play in Education (PIE) News quarterly to sent quarterly to educators, librarians, homeschooling families and parents who are interested in using play to aid learning. 

 

 

POP News is sent quarterly to members of POP. Highlights members, newest content and events. 

 

 

Young Inventor Challenge News - sent as news happens to our Young Inventor Challenge subscribers including past participants, teachers, and other organizations.

 

 

I.D.E.A News is sent quarterly to Inventors, Designers, Elves and Authors.  Highlight inventors in the news, helpful advice from peers and upcoming events. 

 

 

The Importance of Play News shares what's happening at the Chicago Toy & Game Fair and other fun consumer events and happenings throughout the year. 

 

 

Media & Influencer Fun News Alerts goes to our media and influencer lists about what's happening at the Fair - all the immersive and interactive exhibits and events. Media and their families are welcomed as our guests. 

 

 

POP Week November Events

 

 

Kickoff on Wednesday evening, November 6th, 2024

POP Roast (since 2022). A savagely hilarious Roast of a Toy Industry Celeb (and Good Sport) by a bevy of their peers. The Toy Industry Takedown - a Family Feud Style Game

 

Inventor Pitch & Innovation Conference - November 7th - 9th, 2024

Inventor Pitch and Innovation Conferences (since 2006) The largest gathering of professional inventors, new inventors, student inventors and product acquisition executives in the world. Attendees come from approximately 25 countries to pitch ideas, network, learn and celebrate the toy and game inventor community. 

 

 

 

Toy & Game Innovation Excellence Awards - TAGIEs - Friday evening November 8th, 2024

Toy & Game International Excellence Awards (TAGIEs) (since 2008). The TAGIEs are an elegant and playful evening gala that brings together industry leaders from inventors to manufacturers to retailers as well as the public for a celebratory evening of the people behind excellence in innovation worldwide.

 

 

Chicago Toy & Game Fair - Saturday and Sunday, November 9th and 10th, 2024

Chicago Toy & Game Fair (CHITAG) (since 2003). The first and largest public toy and game fair in North America targeting families with immersive and interactive activities for all ages. Toy companies can interact with consumers directly, gain product insights and create shareable experiences all while promoting toys, games, entertainment with media, trade and the public at the start of the holidays! 

 

 

Young Inventor Challenge - YIC - Saturday of the Fair

Young Inventor Challenge (YIC) (since 2006). The YIC provides an opportunity for children ages 6 to 18 to showcase their original toy and game inventions to industry professionals, members of the media and the general public. All entrants are required to submit online to receive feedback from industry executives and pro inventors as well as the opportunity to win prizes and even licensing agreements! In-person participation is not required and entrants do not need to be present at the Fair to win.

 

 

Play in Education (PIE) Conference - (Since 2006) Studies show a focus on play means better performance in academics and social competence. This conference discusses strategies for bringing play into the classroom and provides CE credits.

Play in Education

 

 

PlayCHIC - Saturday at Fair November 9th, 2024

PlayCHIC Fashion Show (since 2012) Fashion sells. The PlayCHIC Fashion Show celebrates dress-up by inspiring play through a new avenue - fashion.

 
 

 

 

POP Website Resources

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Websites

 

People of Play

CHITAG (Chicago Toy and Game) 

Play in Education

events

Tait & Lily, Inventors of Betcha Can't!