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INDUSTRY BASICS, HISTORY

Toy Story: A Fun Ride Through the Evolution of Toy and Game Design
Top 10 most iconic Barbie dolls of the 2000s
RGB, CMYK, and PANTONE: What does it all mean and why do I care?
The Secret to Comedy is...
I Could Have Thought of That!
TRADESHOW 101
THESE STORIES AND MORE!

PITCHES: PRODUCT CONCEPTS FOR LICENSING & PRODUCTS FOR RETAIL

Mike Hirtle's Top 6 Tips for Inventors on Presenting a Toy or Game
Oh My! That’s an Ugly Baby
Persuading with a Powerful Pitch Video
THE NEXT STEP (OR: “BOLDLY GOING WHERE MANY HAVE GONE BEFORE”)
A VIEW FROM THE OTHER SIDE
5 Ws AND 1 H OF INVENTOR PITCH SHEETS WITH TEMPLATE
THESE STORIES AND MORE!

LEGAL: IP, ROYALTIES, CONTRACTS, AGENTS, BROKERS

3 Things to do Before Patenting
To Design or Not to Design
Are You Legally Prepared to go to Market?
Why Am I Receiving So Many Privacy Notices?
SEE YOU IN COURT
7 Facts about Royalties (and how to get the biggest one)
THESE STORIES AND MORE!

LICENSING

Licensing International Announces 2024 Hall of Fame Inductees
PERPETUAL LICENSING SELECTED BY BKI CORP., TO DEVELOP YOGAPALOOZA LICENSING PROGRAM.
The Leap From Console to Cinema
Licensing tech for a consumer product. Lessons Learned.
Jeffrey Jones on Licensing Your Invention
Long Live the King: The Changing Tides of Licensing vs. Self-Producing
THESE STORIES AND MORE!

PACKAGE DESIGN, PROTOTYPES

Michelle Spivak: Tips for Brand, Private Label and License Guides for Product Development and Packaging
Specialty versus Mass Market Package Design
PROTOTYPING WITH CLAY
Design Trends – Products and Packaging
Perry Kaye - Prototypes: Looks vs Functions
Willy Yonkers - Making High-Quality Prototypes:
THESE STORIES AND MORE!

MANUFACTURING, SUSTAINABILITY, TOY TESTING

Eco-Lasting Play: How Toy Companies are Putting Sustainability into Practice
Designing a Game with Manufacturing in Mind: A conversation between a new inventor and a manufacturer
Plush Hand Tags BEGONE!
We're All on the Same Boat
Four Factors to Consider When Choosing Between Domestic vs. Foreign Toy and Game Manufacturing
"CRUSH IT BAT" AND USING "CAD"
THESE STORIES AND MORE!

RETAILERS, REPS AND DISTRIBUTORS

Getting into Worldwide Markets: Licensing vs. Distribution
Working with Reps in the U.S.
Connecting with Retailers Worldwide
Leading Innovation at Specialty Retail
Role of Drop Shipping in a COVID World
What are Mass Retailers Looking For?
THESE STORIES AND MORE!

PR and SOCIAL MEDIA

Influencers Select Top 25 Toys of Spring & Summer
Celebrate World Marbles Day with ThinkFun’s FreeFall
Joyce Johnson's Inventor PR Toolbox - 10 Tips to Promote You and Your Product
Preparing Your Talking Points for Media
What's Your Story?
New Digital Media: Who Is the Audience and How to Reach Them
THESE STORIES AND MORE!

MARKETING, COLLATERAL, SELL SHEETS

Product Launch Checklist: 10 Tips for a Kickass Sales Sheet
Product Launch Checklist: 10 Tips for a Kickass Sales
MINING FOR GOLD IN BRAND EXTENSIONS
WHAT’S YOUR STORY?
Aaron Keller - Letter from Design to Marketing and Marketing's Response
THESE STORIES AND MORE!

PEOPLE

Greg Ahearn, President & CEO of The Toy Association: The Future is Bright
Dr Zee: What the Doctor Orders When It Comes To Kids and Social Media
Vinnie D’Alleva Appointed Chief Executive Officer of Daron Worldwide Trading, LLC
Connie Vogelmann designed Apiary & Wyrmspan On Hidden Role
The Toy Association Names Industry Veteran Greg Ahearn as New President & CEO
Dan Klitsner talks Sausage Slinging with Sling It on Hidden Role with David Yakos And Branson
THESE STORIES AND MORE!

COMPANIES

Learning Express Toys Hosts 25th Annual Convention & Toy Expo at JW Marriott Tucson
JOE CAMPOS: UNLEASHING THE RAW POWER OF WWE: A MCHALE DESIGN CASE STUDY
The Toy Association and Toy Foundation Join Global Organizations in Celebrating Inaugural International Day of Play
Toy Fair® 2025 Rolls out Reduced Badge Fees, New Registration Policies, & More
Gray Matters Launches Slip It In - A Party Game That Will Have Everyone Talking!
Outdoor Play Line Djubi Returns to its Inventor at The Good Game Company
THESE STORIES AND MORE!

INTERNATIONAL

Is the world ready to take made in India seriously?
World Sustainable Toy Day 2022
Toys Around the World- Serbia- DEXY CO KIDS
Electricity in Short Supply Across China
Business in Japan and Hong Kong, Kawada, Longshore
5 Things I'm Going to Do to Get the Most Out of Spielwarenmesse (Nuremberg Toy Fair)
THESE STORIES AND MORE!

AWARDS

NOMINATIONS FOR THE 2024 TOY & GAME INTERNATIONAL EXCELLENCE AWARDS ARE OPEN!
NOMINATIONS FOR LIFETIME ACHIEVEMENT AWARD FOR THE 2024 TOY & GAME INTERNATIONAL EXCELLENCE AWARDS ARE OPEN!
PEOPLE OF PLAY ANNOUNCE WINNERS OF THE TOY & GAME INTERNATIONAL EXCELLENCE AWARDS
THE 16TH ANNUAL TOY & GAME INNOVATION EXCELLENCE AWARDS WITH AN INCREDIBLE LINEUP OF HONOREES, SURPRISES AND ENTERTAINMENT
VOTING NOW OPEN FOR THE 2023 TOY & GAME INTERNATIONAL EXCELLENCE AWARDS - the TAGIEs
NOMINATIONS FOR THE 2023 TOY & GAME INTERNATIONAL EXCELLENCE AWARDS ARE OPEN!
THESE STORIES AND MORE!

APPS, DIGITAL, VIDEO GAMES

Free Video Game - Queen Mirtnesh & the 70 Thieves
The Effects Virtual Reality Will Have On Video Games.
Working with Video Game Properties
Digital-Play in a Post Pandemic World
Designing for a Board Game and a Mobile App
Bret Gould - Leveraging Emerging Technologies in Innovation
THESE STORIES AND MORE!

BEHIND THE SCENES VIDEOS

Bob Fuhrer... Is THE Crocodile Dentist! On Hidden
Disney Villainous
Skulk
Funkoverse Strategy Game
THESE STORIES AND MORE!

TRENDS, STATISTICS, RESEARCH, DEMOGRAPHICS

How Technology Is Changing The Toy and Tabletop Game Industry
Fact Sheets for Hong Kong International Licensing Show and Asian Licensing Conference
Legacy of Laughter: A Grandparent Guide and Playbook
Anticipation Examination!
ARE TOYS BECOMING MORE FUN? New Research Shows Marked Increase in Toy Play Value Over the Last 10 Years
Kidult: Giving Adults a License to Play by Mark Foster
THESE STORIES AND MORE!

KID INVENTORS, YOUNG INVENTOR CHALLENGE

Tim Walsh: Stories from the Young Inventor Challenge
Young Inventor Challenge May Champion Supporters
PEOPLE OF PLAY ANNOUNCE THE WINNERS OF THE 18TH ANNUAL YOUNG INVENTOR CHALLENGE
Sean Jacquemain: Diced Veggies: A Family Meal
The People of Play and Happy Camper Live Partner to Bring the Young Inventor Challenge to the Summer Camp Scene
Bringing the ‘A’ Game: AdvancedTek Teams Up with the Young Inventor Challenge to Help Bring a Young Innovator’s Board Game to Life
THESE STORIES AND MORE!

COMMENTARY AND OPINION EDITORIALS

Karri Bean: Always Say 'YES" to being a Career Day Guest!
Christian Braun: What’s better than our favorite collectible brands? Collabs
Bruce Lund's Essay 2 - The Value of Toys
Bruce Lund: Essays on Toys, Games, Invention, Imagination and Creation, Effort, Persistence and More…...
A Beanie Baby Birthday
Trend Report from Licensing Expo 2024
THESE STORIES AND MORE!

MISCELLANEOUS

Submit Your LA Showroom Details for 2025 Toy Previews
Hidden Role Podcast with JT Smith of Game Crafter -David Yakos
A Puzzling Form of Play
Toy Legend, Jay Horowitz Re-Issues Rare 007 Attache Case
Join Muralist and Toy Inventor Greg Preslicka Live Zoom Presentation!
Toyful Wisdom: Top 20 Quotations from Legendary Toy and Game Designers of the Past 20 Years
THESE STORIES AND MORE!

REST IN PEACE - OBITUARIES

Dan Klitsner: A Tribute to My Dad, the Father of Play, and the Voice of Sling It Lore!
Justin Discoe on the Passing of Time and People
Tribute for Dr. Stevanne Auerbach by Jacqueline Fulmer, Ph.D., Director of Omnidoll Research
R.I.P. David Yeh: Visionary Business Man and Relentless Dreamer
Tribute to Barry Burlison by Jack Morrissey
People of Play Tribute to Richard Tait by Jill Waller
THESE STORIES AND MORE!

LEADERS AND LEGENDS EXPLORE CREATIVITY and WHERE IDEAS ORIGINATE

Visionaries from a wide range of industries reveal how their creative processes translate into success.

Andy Keimach: What I’m Hearing – It’s a New Era for The Toy Association: Welcome, Greg Ahearn!
Andy Keimach: The Toy Industry Hall of Fame
Andy Keimach: Toy Safety Every Day of the Year
What I’m Hearing! – The Importance of Creating a Talent Pipeline For our Industry
Andy Keimach: What I’m Hearing! – What are the Benefits of Becoming a Member?
Andy Keimach: What I’m Hearing! – Advocacy Matters
THESE STORIES AND MORE!

BOOK REVIEWS

Book Review: Storm: Dawn of a Goddess by Tiffany D. Jackson
Book Review: Erno Rubik and his Magic Cube by Kerry Aradhya
Game Review: Trip Chaser
Book Review: Kid-Ventors by Kailei Pew
Game Review: Simon
Book Review: The Gift of Authenticity by Gil Druckman
THESE STORIES AND MORE!

HOW TO

Guides, rules, regulations, and steps for the different aspects of toy, game, and puzzle production.

Christian Braun: The Top 7 Mistakes Collectible Brands Make (and how you can avoid them)
Barry McLaughlin: Do you want to make a game and get it on store shelves?
A Crafty Kids' Guide for Thanksgiving Day!
Best Practices and Recommendations for Freight Forwarding In A World Gone Mad!
HOW TO MAKE SURE YOU’RE BUYING SAFE TOYS THIS CHRISTMAS
The Destination Store: How to Succeed as a Retailer
THESE STORIES AND MORE!

Category of POP Wiki