Wiki - TRENDS, STATISTICS, RESEARCH, DEMOGRAPHICS
How Technology Is Changing The Toy and Tabletop Game Industry
Don Wilder | 2023-04-30 22:42:15Don Wilder explores how technology and "smart toys" are altering the way that toys are played with and how tabletop games have evolved.
Fact Sheets for Hong Kong International Licensing Show and Asian Licensing Conference
Hong Kong Trade Development Council | 2023-03-22 00:09:51Fact sheets for the Hong Kong International Licensing Show or the Asian Licensing Conference are presented, and contact information is provided for additional questions.
Legacy of Laughter: A Grandparent Guide and Playbook
Mary Kay Morrison | 2022-09-03 00:50:45Mary Kay Morrison announces her book, "Legacy of Laughter" as the perfect grandparent Christmas gift.
Anticipation Examination!
Gert Garman | 2022-09-03 00:20:19Gert Garman discusses how to build anticipation for your next toy, game, or product.
ARE TOYS BECOMING MORE FUN? New Research Shows Marked Increase in Toy Play Value Over the Last 10 Years
Nancy Zwiers | 2022-09-01 01:45:33Research shows that the toy industry has dramatically improved the play value of its products over the last 10 years.
Kidult: Giving Adults a License to Play by Mark Foster
Playmobil | 2022-07-27 21:00:53Mark Foster talks on the demographic of "kidult," a new trend that opens a lot of new doors for toy companies.
Driving Play Value
Nancy Zwiers | 2022-07-26 21:34:14Nancy Zwiers writes on what creators and companies can do to enhance the play value of toys.
LEGO Play Well Report 2018
LEGO | 2022-07-01 22:25:39The LEGO Play Well Report presents information on how play helps increase well being, happiness, and the development of life skills.
Hasbro and Boston Children's Hospital's Center on Media and Child Health revealed initial research findings showing that play is directly associated with positive developmental outcomes in children
BusinessWire | 2022-07-01 22:23:18BusinessWire presents the findings of a study done by Hasbro and Boston Children's Hospital demonstrating that play is linked to increased school readiness, positive social behaviors, memory, and exec...utive functioning.Show more
Study Shows That Playing With Dolls Allows Children to Develop Empathy and Social Processing Skills
Mattel | 2022-07-01 22:20:20Information found through a study on the effects of doll play on the developing brain are presented.