Blogs

A lot of us in the Toy Industry have led or been involved in business pitches. This week in Toy Stories, I\'m recollecting a particularly large scale, theatrical, entertaining and successful pitch: Har...

How did you come up with the idea behind your newest game What the What?!    I was cleaning out my 85-year-old father\'s basement during quarantine and I kept finding all of these gadg...

  Mick and Keith. Elton and Bernie. George and Ira (okay, just checking to see how old you all might be). Words and music. You get the idea.   Design and Marketing. &...

Q. My company only sells low-tech toys. How can we effectively compete in an increasingly high-tech world?A. Let’s reframe: Physical toys are not low-tech…they’re high-touch! Physi...

On a very special Toy Stories, we discuss the creation of one of my very favorite brands EVER!Toy Stories Chapter 8: Max Steel!We were challenged with creating a Boys Barbie. Easy, right? At the ...

What exactly do you do in the industry? I get to have fun by creating and playin- and I do so with my team- my family! It doesn’t get much better than that! I am an inventor/toy and game design...

I am posting some anecdotes about a number of my favorite toys I\'ve worked on in my career. Toy Stories Chapter 7: Rugrats!When I started as Director of the Nickelodeon business, Mattel had had a good...

Did you realize that last Sunday was the culmination of one of our most storied and legendary annual professional sporting events? Yes it was.   Of course I’m talking about Wrestlemania 3...

Dear Tim... “Do you have a plan?”   “I always have a plan.”   Armageddon Freezer.  That’s our nickname for my mother-in-law’s basement freezer (t...

I am posting some anecdotes about a number of my favorite toys I\'ve worked on in my career.Toy Stories Chapter 6: Zzand!Desperately trying to keep the Nick compounds business alive, we introduced Zzan...