Blogs

  What are your roles and responsibilities at Hasbro? I head Inventor Relations and External Innovation for Hasbro Gaming. This means that I’m always scouting for our next big game idea...

In a bold move to shake up the toy and game industry, Rebel Play has emerged as a new invention studio that promises to break free from the ordinary. Their mission? To challenge industry norms, defy t...

  We’re in August, line reviews have started; holiday is fast approaching; product is set or scheduled to set; and you must sell-in and sell-through.  What is a marketer to do to br...

Hidden Role: The Brains Behind your Favorite Games --- Dive into the world of print on demand board game publishing with JT Smith, the wizard behind The Game Crafter. From prototyping to playtesting...

  Global Wellness Icon and New York Times Bestselling Children’s Book Author Robin Arzón Launches New Bilingual Toy Line Bebé Fuerte™ Co-Developed with TOMY Intern...

  PLAYMOBIL 1.2.3 & DISNEY: A journey of discovery with Disney’s Mickey Mouse and Winnie the Pooh begins!   Fans of all ages have excitedly been waiting for the new PLAY...

I have always been fascinated with Disney World, specifically theme park rides. Growing up in Florida, we would visit the parks annually and it was my dream to work as an imagineer developing new type...

IMC Toys has Fans Seeing Stars with New Fall 2023 Lineup!  Enhanced play experiences provide out-of-this-world, endless fun    Chatham, New Jersey – August 3, 2023 -&...

GOLIATH PARTNERS WITH RESTORATION GAMES TO BRING BACK 80’S LEGENDARY CLASSIC, CROSSBOWS & CATAPULTS Nostalgia Returns with the 1980s Classic from Goliath, Crossbows & Catapults   ...

*SPOILER ALERT*   The widely anticipated live-action Barbie movie was released on July 21, 2023, and has been a smash hit. Grossing over $774 million worldwide so far, Margot Robbie as Barbie a...